Branded Features

Commercial Partnerships

Put your brand in the right story.

Divine Magazine works with brands, agencies and creative businesses on clearly disclosed commercial features designed to inform readers, tell a useful story and give relevant partners meaningful visibility.

Commercial enquiries open Editorial review before publication Clear commercial disclosure
Branded Features

Commercial content with a reason to be read.

Divine's editorial submission desks are closed to new unsolicited contributions and press releases. Commercial partnerships remain available separately.

Branded Features are for businesses, agencies and organisations seeking paid publication rather than independent editorial consideration.

Every proposed feature is still reviewed for relevance, quality and suitability. Payment buys an agreed commercial service; it does not remove Divine's publishing standards.

Editorial and commercial are different.

A paid feature does not create an entitlement to independent editorial coverage elsewhere on Divine, and independent editorial decisions cannot be purchased.

Ways to Work With Divine

Choose the format that fits the story.

Commercial work is quoted according to the content, editorial requirements and scope of the partnership.

01 / SUPPLIED FEATURE

You provide the story.

For brands and agencies with a completed article ready for consideration. Divine reviews, edits and prepares accepted material for publication.

  • Editorial suitability review
  • Formatting for Divine Magazine
  • Reasonable editorial revisions
  • Relevant links where appropriate
  • Commercial disclosure
02 / DIVINE-WRITTEN FEATURE

We create the feature.

Give Divine the brief, background information and relevant materials and we can develop the angle and produce an original commercial feature.

  • Original feature written for Divine
  • Editorial concept development
  • Headline and presentation
  • Brand or campaign links where relevant
  • Commercial disclosure
03 / PREMIUM PARTNERSHIP

More than a standard article.

For launches, campaigns, destinations and projects that need a more substantial treatment or bespoke package.

  • Custom feature concept
  • Expanded editorial treatment
  • Additional supplied assets where appropriate
  • Flexible campaign structure
  • Quoted individually
04 / RELEVANT PLACEMENTS

Context matters.

Divine may consider selected commercial mentions or resources within suitable existing content when they genuinely fit the article and provide reader value.

  • Existing article must be genuinely relevant
  • No unrelated link insertion
  • No arbitrary anchor-text campaigns
  • Subject to editorial approval
Partnership Fit

Where branded stories can belong.

Divine considers suitable commercial projects across its established areas of coverage.

Music

Music businesses, services, equipment, events and relevant projects where the commercial nature is clear.

Travel

Destinations, hotels, hospitality, travel services and experiences with a useful reader-facing angle.

Home & Living

Interiors, design, home products, services and practical subjects relevant to Divine's lifestyle readership.

Fashion & Beauty

Fashion, skincare, hair, beauty products, services and brands with a clear and responsible story.

Wellness

Appropriate wellbeing and lifestyle subjects where claims can be responsibly supported and presented.

Culture & Creative

Creative businesses, books, entertainment, technology, projects and cultural experiences.

Commercial Standards

Payment doesn't make everything publishable.

Divine reserves the right to decline commercial material that is misleading, unsuitable, low quality, unrelated to the publication or likely to undermine reader trust.

We do not accept commercial material involving illegal products or services, deceptive claims, unsafe health claims, adult content, weapons, gambling promotions or content created primarily to manipulate search rankings.

We also reserve the right to reject excessive or irrelevant links, unnatural anchor text and material that attempts to disguise advertising as independent editorial coverage.

The Process

Simple from enquiry to publication.

01

Enquire

Tell us about the brand, proposed story, links and type of feature you need.

02

Review

Divine checks the subject, proposed content and commercial fit.

03

Agree

We confirm the format, price, requirements and expected publication timing before work begins.

04

Publish

The approved feature is prepared and published according to the agreed commercial arrangement.

Rates

Pricing based on the work.

Divine no longer treats branded publishing as a menu of low-cost link placements.

Commercial rates depend on the type of feature, whether content is supplied or written by Divine, the amount of editing required, campaign requirements, assets and any additional agreed deliverables.

Agencies managing multiple suitable clients are welcome to discuss a broader commercial arrangement, but acceptance remains subject to Divine's standards.

Branded Features FAQ

Before you enquire.

Are Divine's commercial partnerships still open?

Yes. New unsolicited editorial and contributor submissions are closed, but selected commercial partnerships remain available separately.

Is a Branded Feature independent editorial coverage?

No. A Branded Feature is a commercial arrangement. Independent editorial coverage is separate and cannot be purchased.

Can we supply our own article?

Yes. Supplied commercial articles can be considered, although Divine reserves the right to edit or decline material that does not meet its standards.

Can Divine write the article?

Yes. Original commercial features can be produced from an agreed brief where the subject is suitable.

Can we pay only for a backlink?

Divine does not accept arbitrary or unrelated backlink placements. Commercial links must make sense within the content in which they appear.

Are paid features identified as commercial?

Yes. Paid commercial relationships are presented with appropriate disclosure so they are not confused with independent editorial coverage.

Do you work with agencies?

Yes. PR, marketing and content agencies may enquire about suitable individual clients or broader commercial arrangements.

Does a commercial feature guarantee permanent publication?

No. Divine reserves the right to correct, update, restructure or remove commercial content when necessary for legal, factual, technical, editorial or site-quality reasons.

Does paying for a feature influence future editorial coverage?

No. Commercial relationships and independent editorial decisions remain separate.

Commercial Enquiry

Tell us what you need.

Send the brand or client name, proposed subject, relevant URL, preferred feature type and any timing requirements.

If you already have a completed article, include the proposed headline, article text or document, destination links and any images you would like Divine to consider.